• ANC Pharmacy, one of the largest pharmacy chains in Ukraine, has partnered with Binance to enable bitcoin and cryptocurrency payments at all of their locations.
• Binance previously worked with VARUS grocery chain to enable cryptocurrency payments and offered a Refugee Crypto Card for Ukranians.
• Bitcoin has been increasingly important in Ukraine due to its recent war with Russia, and Bitcoin Core developer and the Human Rights Foundation have both highlighted the impact Bitcoin is having in the region.
ANC Pharmacy, one of the largest pharmacy chains in Ukraine, has recently partnered with Binance to enable bitcoin and cryptocurrency payments at all of their 1,000 stores across the country. This is one of the largest implementations of bitcoin payments in Europe and is a major step forward in the adoption of cryptocurrencies in the region. Initially, access to the contactless payments will be available only at locations in Kyiv, but the plan is to expand this service to the rest of the country.
This move follows Binance’s previous partnership with VARUS, a grocery chain in Ukraine, to enable cryptocurrency payments at their stores. This was part of Binance’s effort to provide a reliable and secure payment method for people in the region. In April of 2022, Binance also launched a Refugee Crypto Card for Ukranians forced to leave their country as a result of the war with Russia. This card allowed refugees to securely store and transfer their funds, regardless of their location.
The war and other recent global events have highlighted the importance of having sovereign money that is not tied to any one country. This is where Bitcoin comes in. Bitcoin Core developer, who used the technology to help facilitate aid in the region, and the Human Rights Foundation’s Chief Strategy Officer Alex Gladstein have both highlighted the impact Bitcoin is having in the region. Bitcoin Magazine has also launched its own Ukrainian branch to help spread Bitcoin adoption across the world, including in Eastern Europe.
The partnership between ANC Pharmacy and Binance is yet another example of how Bitcoin is being adopted in the region. By making it easier for people to pay for goods and services with Bitcoin, it could be a game-changer for the local economy. It remains to be seen how this partnership will impact the region, but it certainly is a positive step forward in the adoption of cryptocurrencies.